Management interface
I grouped settings and quick actions around the show. These are related management screens, not identical task states.
Past client work · product design
I redesigned core publishing workflows, built a shared design system and introduced AI insights for an established podcast platform.
I led product design from early concepts through implementation. My brief was to modernise a mature podcast platform while protecting the workflows customers already knew.
The problem and my response
Years of features had made everyday tasks harder to navigate. I reorganised the hierarchy of content, status and actions. Compare four workflows; the note below each screen explains the decision.
I grouped settings and quick actions around the show. These are related management screens, not identical task states.
I made shows easier to scan and kept episode actions close to their context.
I separated the form from supporting trial information, so the next action stays clear.
I treated starting a show and moving an existing one as two distinct decisions.
Discovery & priorities
I mapped core workflows and component variants, using customer feedback and support tickets to prioritise friction. I consolidated repeated patterns before refining their visual language.

Design system
New capability
I designed and launched AI SEO Insights. I grouped episode quality, topic coverage and recommendations so a creator could move from a summary to an explanation. The model’s suggestions support editorial judgement; they do not replace it.
Product adoption
I carried the design into launch and tutorial videos to help people understand and use the new capabilities. Original recordings are in English.
Delivered work
The work connected a reusable component library, redesigned workflows and a new AI capability. My contribution spanned concepts, prototypes and implementation collaboration; these are delivered outputs, not measured retention or conversion results.
Modernising a familiar product means deciding what to preserve as carefully as what to change.
Let’s work together
Tell me about the product and the part that needs fixing. A few sentences is enough.
Tell me about it